Stephen Jacobi presented to the Foreign Affairs, Defence and Trade Select Committee in support of the NZ/UAE Closer Economic Partnership. He emphasised the need for the Government to follow through on undertakings around paperless trade.
NZ EU FTA – A MIXED BAG, SAYS BUSINESS FORUM

Reacting to the overnight conclusion of negotiations for a free trade agreement between New Zealand and the European Union, the NZ International Business Forum (NZIBF), which brings together a cross section of major exporters, said the outcome was mixed in terms of export gains for New Zealand.
“This has been a complex and arduous negotiation. Our negotiators have clearly worked hard to achieve the best possible result in the circumstances and we thank them for their efforts. An ambitious, high quality and comprehensive FTA was the goal and we welcome the new opportunities which will be opened up through tariff elimination for several sectors including kiwifruit, apples, other horticulture, seafood and wine, as well as better access for services and manufactured products. Unfortunately the agreement does not deliver commercially meaningful outcomes for our largest exporters, dairy and meat”, said NZIBF Executive Director Stephen Jacobi.
Mr Jacobi said that dairy and meat exporters would gain access to only a marginal proportion of EU consumption, which is a missed opportunity and a really disappointing result.
“Even after full implementation the dairy and meat sectors will face small quotas and high tariffs, restricting their ability to grow the market in a commercially meaningful way. That means that the agreement’s usefulness in terms of trade diversification will be strictly limited and could set an unhelpful precedent for future negotiations”.
The agreement in principle contains some onerous provisions on geographical indications (GI).
“New Zealand producers will lose the right to use certain generic cheese names like feta and use of other names like parmesan will be curtailed. While a GI system was always going to be part of a final agreement, the restrictions placed on generic names are regrettable”.
Other aspects of the agreement appear more positive and forward looking, including a chapter on Māori economic co-operation and sustainability provisions. The agreement does not extend patent protections for pharmaceuticals, but the copyright term will be extended. The EU will enjoy better conditions for investment, including a higher investment screening threshold similar to other FTA partners and better access to government procurement.
“While we cannot at this point welcome the new agreement unreservedly, we will take time in coming days to review the detail of the outcome carefully”, concluded Mr Jacobi.
REGISTER WITH TRADE WORKS
Register to stay up to date with latest news, as well as saving and discussing articles you’re interested in.
Latest News
REMARKS TO FOREIGN AFFAIRS, DEFENCE AND TRADE COMMITTEE – 20 FEBRUARY 2025
RATIFICATION OF NEW ZEALAND-UAE COMPREHENSIVE ECONOMIC PARTNERSHIP AGREEMENT (CEPA) STEPHEN JACOBI, EXECUTIVE DIRECTOR, NZIBF Thank you Chair for the opportunity to appear before the Committee today. I do so on behalf of the members of the NZ International Business...
Submission by ExportNZ and TradeWorks to the Health Select Committee on the Gene Technology Bill
17th February 2025 Our Recommendations ExportNZ and the New Zealand International Business Forum (NZIBF) support the Government’s overall intention to modernise New Zealand’s gene technology regulations. We support the establishment of a risk-based regulatory regime...
SUBMISSION TO THE FOREIGN AFFAIRS, DEFENCE AND TRADE SELECT COMMITTEE
RATIFICATION OF NEW ZEALAND-UAE COMPREHENSIVE ECONOMIC PARTNERSHIP AGREEMENT (CEPA) FEBRUARY 2025 This submission is made on behalf of the New Zealand International Business Forum (NZIBF) and ExportNZ[1]. NZIBF is a forum of senior business leaders working together...
SOUTHERN LINK REVISITED SEMINAR, SEPT 2024
On 24 September 2024 a stakeholders seminar was held in Auckland to reassess the Southern Link concept, five years after a large conference kickstarted focused discussion of the idea (before Covid intervened). This report of the seminar discussions...
T Day has come
STOP PRESS – NOT SO FAST. This post deals with the tariffs President Trump announced on 1 February he would impose on Canada, Mexico and China. By 4 February he announced imposition of tariffs on Canada and Mexico would be suspended for 30 days (until 5 March). ...
Back to the future?
The end of 2024 has trade advocates reaching back to their 2016 taking points as an Administration of a depressingly protectionist hue prepares to take office in the United States, once the global champion for trade liberalisation. We do not know for now what,...
Diplosphere: Tour de Force with Stephen Jacobi – Having Choice is a Key NZ Interest
Stephen Jacobi on APEC, WTO, doubling trade exports, big ideas like Southern Link, independent thinking & risks of a red line with AUKUS P2. This interview was recorded on Tue 19 Nov, 2024 in Wellington, NZ at Diplosphere HQ. Watch the full video here.
APEC Business Leaders Call for Bold Actions on Sustainable Growth and Economic Integration
Read the original article on the ABAC website here. Lima, 12 November 2024 — With challenges becoming increasingly borderless, business leaders from across the Asia-Pacific region are calling on APEC Leaders to take decisive actions to boost sustainable and inclusive...
CPTPP and the art of living dangerously
By Stephen Jacobi [1] As published by Newsroom, 6 December 2024 There’s not much shouting about TPP these days, but more passion would be a good thing. Time was when “TPPA” could bring tens of thousands to the streets. These days the annual Ministerial meeting...
NZIBF 2024 Chair Report
I am pleased to present my fourth report on the activities and achievements of the NZ International Business Forum (NZIBF) for 2023-24, our 17th year of operations. I am grateful to all Board and associate Members for your continuing commitment and support. This...
Reimagining the trans-Tasman relationship for two decades
Even the closest of relationships require advocacy. That applies equally to Australia – our greatest friend. That’s the job of the Australia New Zealand Leadership Forum (ANZLF), whose Steering Committee met in Sydney last week. The ANZLF has come a long...
THE NEXT BIG IDEA – THE SOUTHERN LINK
If New Zealand is serious about doubling export value in the next ten years then we need some really big, new ideas. Doing more of the same, not that there is anything wrong with that, is just going to deliver the same result. Enter an idea whose time has...
ADDRESS TO THE 55TH ONE STOP UPDATE FOR THE ACCOUNTANT IN BUSINESS – GLOBAL ECONOMIC UPDATE
AUCKLAND, 21 OCTOBER 2024 STEPHEN JACOBI, EXECUTIVE DIRECTOR, NZ INTERNATIONAL BUSINESS FORUM Watch the video of the address here. Introduction Thanks to Brightstar for the opportunity to be with you again, in person this time! I’ve spoken several times now at this...
NZ/GCC FREE TRADE AGREEMENT – EXPANDING OPPORTUNITIES IN THE GULF
Building on earlier negotiations with the United Arab Emirates, New Zealand’s successful conclusion of negotiations for a NZ/Gulf Co-operation Council Free Trade Agreement should enable further expansion of trade with the GCC’s six members in the Middle East, says the...
TIES THAT BIND – EXPANDING CER TO ASEAN
For New Zealand to pay more attention to the economies of ASEAN (the ten-member Association of South East Asian nations) makes sense, particularly at a time when doing business around the world is tough and when we need all of our international connections to deliver...